Flutterwave Transforms African SMEs through Strategic Partnerships and Innovation

Africa’s leading payments technology company, Flutterwave, has been at the forefront of driving innovation and empowering small and medium-sized enterprises (SMEs) across the continent. Flutterwave is revolutionizing how businesses operate and connect with global markets through strategic partnerships and cutting-edge solutions.

Flutterwave’s recent collaboration with Acquired.com has been a game-changer for its flagship remittance product, Send AppApp. By leveraging Acquired.com’s payment processing expertise, Flutterwave has enhanced the customer experience for U.K. and E.U. cardholders sending money to Africa. The partnership has resulted in faster, more secure, and hassle-free transactions, thanks to tailored analysis, recommendations, and intelligent BIN routing through Acquired.com’s multiple acquiring connections.

In a remarkable achievement, Flutterwave was named Fast Company’s Most Innovative Company for Europe, the Middle East, and Africa in 2024. This recognition is a testament to the company’s unwavering commitment to innovation across all aspects of its business. From building Africa’s largest payment network to creating solutions that simplify payments, currency exchanges, e-commerce, and remittances, Flutterwave continues to set new standards in the industry.

To further support the growth and expansion of multinationals across Africa, Flutterwave has developed innovative solutions for payouts and collections. These solutions enable global enterprises to collect and make payouts in multiple currencies while providing the flexibility to move money around easily and seize investment opportunities quickly. Flutterwave’s collaboration with Microsoft to scale its payment solutions on Azure has also contributed to increased efficiency in its engineering and product development processes.

Flutterwave’s impact extends beyond global enterprises, as evidenced by its partnership with Token.io, which enables open banking for its U.K. and E.U. customers and introduces African businesses to millions of international customers. The company has also expanded the reach of its remittance solution, Send AppApp, to Canada and the U.S. while integrating mobile money and cash pickups in selected destinations, allowing Africans to receive remittances in their preferred cash withdrawal method.

In a groundbreaking five-year strategic technology partnership, Microsoft and Flutterwave have joined forces to accelerate payment innovation in Africa and support the growth of SMEs across the continent. By transitioning to Microsoft Azure, Flutterwave aims to process high-volume payments at scale, ensuring its clients a seamless and secure payment experience. The collaboration also allows Flutterwave to scale its product offering to millions of merchants worldwide through Azure OpenAI Service.

Olugbenga ‘GB’ Agboola, Founder and CEO of Flutterwave, expressed his enthusiasm for the partnership with Microsoft, stating, “We’re honored that Microsoft believes in our vision and trusts our capability. I am proud to say we’re not just dreaming of an inclusive digital Africa but creating it.”

As Flutterwave continues to drive digital financial inclusion and empower African SMEs, its strategic partnerships and innovative solutions are set to transform the continent’s economic landscape. Flutterwave is paving the way for a more prosperous and resilient Africa by simplifying payments and connecting businesses to global opportunities.